“ On a visit to Sports Illustrated today, I stumbled upon evidence that through the magic of Javascript, copy & paste has evolved.
Sports Illustrated Copied Text If a selection of text (interestingly, 6 words or more) is copied and subsequently pasted into another window, not only does the user get the text they wanted, but also an unexpected Easter egg.
Pasted Text Look closely at what’s happening here! The developers at SI are hijacking your copy and paste command, and inserting not only a link to the source content, but also an offer about subscribing to the magazine. But they didn’t stop there. Upon clicking through to the site, the user is greeted with the original source text conveniently highlighted in order to provide context of that quote within the article.
Highlighted text on clickthrough TWOSIX.TWO » Blog Archive » Making content social: Copy, paste, share. - The shortest distance to enlightenment
Sports Illustrated Copied Text If a selection of text (interestingly, 6 words or more) is copied and subsequently pasted into another window, not only does the user get the text they wanted, but also an unexpected Easter egg.
Pasted Text Look closely at what’s happening here! The developers at SI are hijacking your copy and paste command, and inserting not only a link to the source content, but also an offer about subscribing to the magazine. But they didn’t stop there. Upon clicking through to the site, the user is greeted with the original source text conveniently highlighted in order to provide context of that quote within the article.
Highlighted text on clickthrough TWOSIX.TWO » Blog Archive » Making content social: Copy, paste, share. - The shortest distance to enlightenment
